Biased Americans


I spotted this funny line in the San Francisco Chronicle:

But [the Chevrolet Malibu], in this country, should be outselling the Camry and Accord. It’s surprising to me how much bias there still is among U.S. consumers against their own country’s car brands, and in favor of the Japanese models.

Merriam-Webster defines bias as “an inclination of temperament or outlook, especially a personal and sometimes unreasoned judgment.” The distrust for Detroit is anything but unreasoned. Detroit has let down the American consumer. And, it is not the consumer’s fault for preferring more reliable brands.


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